Message Over Mechanics: The Key to Campaign Success
Message Over Mechanics: The Key to Campaign Success: Part 1 March 2, 2023 Messaging Shapes an Effective Campaign Institutions preparing for major campaigns work hard to decide goals, recruit leaders, and populate pyramids. Those are all important. But too many organizations invest too little too late on the most important thing: campaign message strategy. In… Continue reading Message Over Mechanics: The Key to Campaign Success
Prescription for Campaign Fluency Training
A Prescription for Campaign Fluency Training The cure for fundraising fluency deficiency… October 7, 2022 As a public service, Snavely Associates urges development leaders across the nation to inoculate their fundraising campaigns against the dangers of fluency deficiency, a debilitating condition that can lead to campaign anemia and failure to thrive.Fluency deficiency is characterized by… Continue reading Prescription for Campaign Fluency Training
